One In 10 Young People Buy Cassette Tapes

By Nadia Noir

Just when you thought that your old cassette tapes had been relegated to the back of a musty Out of the Closet shelf for 99 cents, a survey says that cassettes are coming in style that same way vinyl did back in the day i.e. nostalgic hipsters are making those plastic pieces of awesomeness trendy again.

Despite common beliefs, the survey says one out of ten young people like to buy cassettes and that physical formats are actually a more popular way of assimilating music than digital downloads. However, those purchases are not so that they can listen to the music.

According to the BBC, “15% of people buy CDs, vinyl and cassette tapes with no intention of ever listening to them – they are purchased simply to own the physical copy.”

“There’s definitely a novelty value with cassettes at the moment, particularly as we suspect a high proportion of them are collectibles sitting on a shelf and never played,” said Maurice Fyles, the person behind the Record Store Day research. “Although we can store our music on a PC or in the Cloud, a large proportion of music buyers continue to purchase physical formats with MP3 files as an add-on…Perhaps it’s a reaction to the digital world, but physical formats that we might have thought were relegated to history are being revived as fans and collectors opt for limited editions and promotional copies of their favourite music across a range of formats.”

Well, we guess we’ll start cherishing those vintage Paula Abdul and Ace of Base cassettes.


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