By Jordy Altman
What’s in the box?!?! Oh, it’s poop.
If you were one of the 30,000 people who bought Cards Against Humanity’s Black Friday Special, congratulations: you just bought a box full of poop. In a not-so-surprising move by the gaming company that thrives on shocking content, the creators of CAH posted the Black Friday bargain on their Facebook page with the following statement:
“To help you experience the ultimate savings on Cards Against Humanity this Black Friday, we’ve removed the game from our store, making it impossible to purchase. Instead, we’re offering a once-in-a-lifetime opportunity to buy some new bulls**t.”
And they weren’t kidding. Cards Against Humanity bought bull feces, put it in a box (30,000 boxes to be specific), wrapped it up nicely, slapped their logo on it, and waiting for the money to pour in. While some skeptics weren’t sure if the box was real or a hoax, CAH fired back and let it all out on the table.
This should be no surprise to fans of the game, for the screwball minds behind Cards Against Humanity are no strangers to organized pandemonium. During last year’s Black Friday sale, CAH embraced America’s infatuation with thrifty shopping by offering a new “deal” to celebrate the holiday: this is, they raised the price of their game by $5. And you know what? It worked! Sales increased, fans got their favorite card game, and the CAH family swam around in a pool of cash.
CAH got the last laugh this year as well, for all 30,000 units of their premiere “Bulls**t” were sold, resulting in a large “SOLD OUT” graphic on their website.
So for everyone who spent the six dollars for a new box of poop, we salute you. Or we think you should be institutionalized for irrational behavior. Then again, if you’re playing Cards Against Humanity to begin with, there’s definitely something wrong with you. Good thing Jack FM listeners are too smart for this ish… right?